Final Post
Now that I have completed my design thinking journey and created a customer-focused innovation, I have been reflecting on what I learned throughout the semester and how the entire experience unfolded. One part I really enjoyed was how interactive the course was. Going into stores, interviewing people, and working with my group made the project feel much more engaging than a regular assignment. Because we were collecting real insights, it was exciting to watch our idea grow into something that could genuinely improve the grocery shopping experience. That hands-on approach also made some parts of the course challenging. From the start, we had to learn how to deal with ambiguity, which was difficult. Our project began with a broad question, and it took patience not to jump right into solutions. The design thinking process taught me to slow down and trust that clarity would come from the research. This became clear during our ethnographic observations in grocery stores, when we paid close ...